SEO for Lawyers | Search Engine Optimisation for Law | Best Legal SEO

Effective SEO Link Building Strategies for Lawyers

If you are searching for effective SEO link building strategies, you have come to the right place. Search engine optimisation has changed a lot over the past few years as Google has introduced a lot of new algorithms designed to keep its index free of low-quality content. The link building techniques that used to work earlier do more harm than good these days. Therefore, you need to change your strategy in order to rank high in the search engine result pages.

One of the most effective link building strategies, and search engine marketing is to create high-quality content and make sure it is presented to other authoritative authors in your niche. One of the biggest mistakes made by many law firms and financial advisers with limited seo knowledge, is that they spend a lot of time and money in creating high-quality content in the form of an infographic, an article, a video or other such things but they fail to promote it properly. The key to gaining high-quality links from authority websites is to create high-quality content and present it in proper form to people who matter.

For instance, if you have created a high-quality infographic, you should send emails to other webmasters to get their attention. Similarly, you should buy advertising on social media targeting other bloggers in your niche. Once they discover that piece of content, they may share it on their social media profiles as well as link to your website from their high authority domain.

Another way to get high-quality links is to create a resource page on your website and email other webmasters so they can direct their visitors to a high-quality resource page on your website. In this manner, you will not only get a lot of high-quality links but also a lot of highly targeted referral traffic from other websites.

These are a few highly effective link building strategies. The key is to focus on creating content that naturally attracts links and makes sure that content reaches the right people.